What is crowdspeaking?
Crowdspeaking is a marketing platform that allows people to rally together and share information about a cause, events, projects, products, or in our case, books, on social media. With crowdspeaking, users sign up to spread a specific message on chosen social media outlets, at a specific time.
What are the most known crowdspeaking platforms?
How do you set up a campaign on one of the platforms?
Each website has its own special characteristics, but there are commonalities among them. You will decide how many supporters you will start with (most sites have a minimum amount you must meet). Additionally, you will set a deadline for the campaign. If you meet the number of supporters by the deadline, all the messages will go out to each supporters chosen social media outlets. The three platforms above are FREE, so there is no cost. Each site has easy-t0-follow instructions.
Tips for Making Your Best Campaign
Image: Your image must be simple and easy to read. This is the image that will be shared across supporters social media outlets. So, choose a good picture! If you need to create a picture, use Picmonkey or Canva.
Title: Choose a catchy title so that it grabs interest right away!
Hashtag: Include hashtags in your message. Hashtags give readers on social media the ability to view your message, even if they do not follow/like you. You also could benefit from having a hashtag that is entirely book related. Wouldn’t it be cool to have your hashtag go viral?
Deadline: Plan the deadline time very carefully! Look at your Facebook/Twitter insights. When do you get most of your views? This is the best time to post, so the deadline should match.
I’ve set up my campaign, now what?
Now it’s time to share your campaign link so your supporters can sign up to help. Email your friends and family. Share your campaign on your social media. Join a crowdspeaking Facebook group like Thunderclap & Headtalker Support Group (this is not Christian specific. There are so many out there; it just takes a little searching.) or join Christian Writers Promo group and ask for support! We’d love to do it for you!
On your deadline day and post time, check out social media to see your message go live to thousands of people!
Do you have experience with Crowdspeaking? Have any additional advice? Please share below!
Hashtags are an easy and valuable way to make connections with authors, readers or important people in the industry. Just adding a tweet on Twitter doesn’t do much as far as visibility goes. However, if you add a relevant hashtag, your tweet can be seen 200% more!
So, what hashtags do you use? I set out on a mission to find hashtags geared towards Christian Authors…and was sadly disappointed by the lack of specific hashtags for our genre. If you looked at a more secular author’s hashtag dictionary, it could go on endlessly. With this in mind, we need to ask ourselves an important question. Do we use secular hashtags and publicize/network our book with mainstream authors? If I use the hashtag #Romance, my #ChristianRomance book might be in categorized with readers who prefer a more racy type of romance. But if we use the hashtag #ChristianRomance, our book is in line with our target market — Christian readers. I’m not saying we should stay away from mainstream hashtags, but I am saying we need to choose wisely as a marketing/networking tool.
So, after much research and trial & error, I have come up with the list below. I hope you find it useful. I’d love to hear your experiences after using specific hashtags or tell me others I’ve omitted.
We’re in this together — on Christian Writers Promo!
Hashtags for Christian Authors
Hashtags for Mainstream Authors
Hashtags for Specific Genres
#ACFW (American Christian Fiction Writers)
#ASMSG (Authors Social Media Support Group)
#WIP (Work in Progress)
#WANA (We are not alone)
#SCBW (Society of Childrens Book Writers)
#PBLitChat (Picture Book Chat)
#KidlitChat (Children’s Literature)
#MGLit (Middle Grade)
Clean Romance Hashtags
General Hashtags To Connect With Readers
#CR4U (Clean Read For You)
The Story Behind Christian Writers Promo
Promotion for Christian Authors
By Mindy Hildebrand
There is much to offer on the internet when it comes to online book marketing. Too much, really. However, as Christian authors, we have to be very careful with how we market our books. There are plenty of resources for secular authors, but what about inspirational authors? Where do we begin and how do we get to our final destination of selling our books for our specific target audience?
My goal is to help Christian authors. A Christian is called to “Carry each other’s burdens, and in this way you will fulfill the law of Christ.” (Galatians 6:2) It has been on my heart for some time now. I’ve been trying to do this on my own for so long, but we are expected to network and help one another. I know I am not alone in this thinking. We struggle so often about doing it OUR way, and with NO help. But God has other plans.
I have news for you all (though it’s probably more of a reminder)! As authors, we are called to use our God-given talent of writing to glorify God. Our words can carry an enormous message for those who read us, and I feel such a weight on doing this correctly. How can I do this alone? It’s simple; I can’t.
After years of prayer, God has helped me develop this idea and I’m thrilled to present CWP to you!
—– Christian Writers Promo. —–
Think about it. We are appointed to come together in prayer, in worship, in encouragement, in praise. We need CWP in order to implement our calling.
This group’s mission is to plan, strategize, implement promotional opportunities for Christian authors. Let’s help one another. Share ideas. Encourage. Pray. In this, all good things will come.